by Lynn Effinger

In any business large, small and in between, by far the most effective salesperson is she/he who is passionate about the product or service and company they represent. It only makes sense; if you do not believe in the company and the products and/or services they provide, how could you possibly convince anyone else to believe in them? And despite my lead-in statement, this is particularly critical for small businesses. In a small business the sales and marketing responsibilities often fall on the owner or president of the company. This should be a good thing since no one will typically be more passionate about what you have to offer.

by Ted Saul

I have had opportunity to work for some outstanding managers throughout the years but two that stand out have been women. And since this issue is about women in business, I felt it appropriate to share some of their management styles that made them thrive in the corporate world. The traits they have modeled have had such a strong influence that they have helped me be more successful in my work experiences.   Here is some of what has been learned. And remember that these qualities will benefit any manager at any level or type of business.

A Business Roundtable is designed to bring company owners and local business resources together for an invigorating exchange of information, ideas and insights. It’s meant as a facilitated peer-to-peer discussion of best practices in selected areas of business management. Attendees delve into candid, solution-seeking discussions focused on relevant issues, and the challenges and pressures of owning a business.

This dynamic convergence of people and ideas can result in:

• Better-informed decision making
• More effective visionary thinking
• Heightened ability to anticipate trends and issues
• Increased profitability
• Enhanced personal satisfaction
• A sounding board for issues